Bike the Valley Goes to Canada

BTV-RackCard-frontFive hundred Bike the Valley brochures were mailed to Canada as part of Virginia Tourism Corporation’s (VTC) international marketing program.   VTC maintains a tourism office in Toronto and Quebec where they promote Virginia to the Canadian market.  The Shenandoah Valley is a popular cycling destination for Canadian tourists who seek the milder climates and scenic landscape. The Bike the Valley rack cards are designed to direct visitors to the Bike the Valley website,, where they can find over 50 bicycle route maps, bicycle events and bicycling resources throughout the Central Shenandoah Valley.
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